It’s a puzzle that has the admin desk scratching their collective heads. Why does our readership go through the roof in February? We may only have two to go on so far, but both have been massive record breakers for Isonomia. New bests for visitor numbers, page views, and views for a single article in a month were all posted in February 2013, leaping by around 25% on January. Last year we could put it down to a particularly high number of articles being published, but this year the story has been two extraordinarily popular pieces that have exceeded all our expectations.
Dominic Hogg kicked things off with his examination of what the real duties imposed by the waste hierarchy are, posing the question of why they aren’t being enforced, which triggered a lot of positive feedback both on the site and on LinkedIn forums. Not to be outdone, Chris Sherrington returned to the blog for the first time in a while, to look at the hidden menace of the unassuming log-burner, and the problems of enforcing the Clean Air Act.
Both of these pieces beat our previous records for the most readers in a single month, but Sherrington came from behind to be crowned the new King of February – his new article also triggering renewed interest in his previous publications on the CO2 impact of picking up discarded cans and the dangers of marine litter. An excellent example of reuse and the avoidance of waste… However, while he’s closing fast, he hasn’t quite caught up Adam Baddeley for the title of most read article.
Clare Pitts-Tucker’s exploration of what happens to our clothes when we send them for recycling had a second strong month and was almost as popular as two other new pieces. Phillip Ward informed readers about the missing element in the new MRF Code of Practice – a standard for auditing the material they produce. Then most recently James Fulford examined the unintended effects DCLG’s weekly collection support scheme is proving to have.
To keep up the momentum, we’ve got several new pieces in the works for March – Mike Brown will be back with some thoughts on dragons and incinerators; Ann Ballinger is thinking over the implications of scepticism about climate science; and we have a new author, Steven Watson, who will be examining whether the ideals of “The Good Life” still hold resonance today.
Our aim is for Isonomia to provide a platform for a wide variety of views, and we hope to inspire our readers to become bloggers in turn. We try to provide an informed but accessible viewpoint on a wide range of environment issues, and your thoughts are very welcome. Whether it’s offsetting or outsourcing, solar power or skips – whatever’s on your mind, get in touch. We’d be glad to hear from you, be it from Athens, Georgia or Athens, Greece, New Delhi or 0ld London town. We’re striving to create a space where thoughts on topics from across the environment sector can be expressed and explored, enabling communication and cross fertilisation of ideas – and we’d be delighted if you joined in.
Enjoy the blog and take a look at our new Paper.Li site, where you can see Isonomia’s articles, and other interesting material, gathered together in a newspaper format. Try it, you might like it!
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